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Champs Sports, a division of New York-based (NYSE: FL), and Floridsa Citrus Sports announced the sponsorshipl extensionJuly 7, but didn’t disclosre any specifics of the deal in a writtenm release. The game is playexd on Dec. 29 each year between college teams from the Atlanticc Coast and BigTen conferences. Last year’sx game attracted a record number ofattendeee — 52,692 — and was among the highest-rated bowl games telecast by ESPN. “Champs Sports is trult one of the finest, most committed sponsord in college football.
We are extremely pleasedx to have them as a partnefr and name sponsor of the Champs Sportw Bowl for anotherfour years,” said Steve Hogan, CEO of Florida Citru s Sports. Florida Citrus Sports is a nonprofigt organization dedicated to promoting the Central Florida communit y through foursignature events, including The Capital One and Champzs Sports bowl games, the Orlando Citrus Parade and the OUC half marathon and 5k.
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